Welcome to old readers and new. Some people here will be my regular readers from elsewhere, other people will be entirely new and will probably be asking themselves exactly what UK Polling Report is, what it’s doing here on YouGov’s website.

Polling Report exists to report the latest opinion polls and to discuss what they mean, and how they work. Regular posts here will analyse all the latest polls, look at what the polling evidence says about particular issues of the day and demystify some of the mechanics behind how opinion polls themselves work. It’s also an opportunity for people to discuss what the polls mean in the comments sections.


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