2015 Result:
Conservative: 28133 (53.8%)
Labour: 11604 (22.2%)
Lib Dem: 2616 (5%)
Green: 1729 (3.3%)
UKIP: 8163 (15.6%)
MAJORITY: 16529 (31.6%)

Category: Very safe Conservative seat

Geography: West Midlands, Hereford and Worcester. The whole of the Bromsgrove council area.

Main population centres: Bromsgrove, Alvechurch, Hollywood, Barnt Green, Dodford, Hagley, Rubery.

Profile: This is an affluent commuter seat curling around the southern boundary of the West Midlands conurbation, and made up the town of Bromsgrove and the neighbouring dormitory villages. There has been significant growth through private housing developments over recent decades.

Politics: While Bromsgrove itself has some reliable Labour areas in its council estates, on the whole this is a safe Conservative seat. It was briefly held by Labour after a 1971 by-election and was marginal throughout the 1970s, but once Redditch was moved into its own seat in the 1983 boundary changes the new Bromsgrove seat became a solid Tory bastion. Until 2010 the seat was represented by Julie Kirkbride, one of the most high profile Conservative casualties of the expenses scandal, who stood down in the face of public and media criticism of her expenses claims.

Current MP
SAJID JAVID (Conservative) Born 1969, Rochdale. Educated at Downend School and Exeter University. Former banker. First elected as MP for Bromsgrove in 2010. Economic Secretary to the Treasury 2012-2013, Financial Secretary to the Treasury 2013-2014, Secretary of State for Culture 2014-2015. Secretary of State for Business since 2015.
Past Results
Con: 22558 (44%)
Lab: 11250 (22%)
LDem: 10124 (20%)
UKIP: 2950 (6%)
Oth: 4748 (9%)
MAJ: 11308 (22%)
Con: 24387 (51%)
Lab: 14307 (30%)
LDem: 7197 (15%)
UKIP: 1919 (4%)
MAJ: 10080 (21%)
Con: 23640 (52%)
Lab: 15502 (34%)
LDem: 5430 (12%)
UKIP: 1112 (2%)
MAJ: 8138 (18%)
Con: 24620 (47%)
Lab: 19725 (38%)
LDem: 6200 (12%)
Oth: 251 (0%)
MAJ: 4895 (9%)

2015 Candidates
SAJID JAVID (Conservative) See above.
TOM EBBUTT (Labour) Born Bromsgrove. Educated at Waseley Hills High School and Cambridge University. Operations director of a education charity. Hackey councillor since 2010.
BART RICKETTS (Liberal Democrat)
Comments - 215 Responses on “Bromsgrove”
  1. Ok. As a activist for LEAVE during the EUREF I expected to come across loads of nasty people/ racist comments but I came across very few (only 2).

    It is understandable to think Brexit = Xenophobia but this is true only to a small extent imo. I think an awful lot of ppl do care about identity, national pride etc.. They are also concerned about increasing population and it’s effect on schools hospitals etc.

    Is this racism? I suppose strictly it is. Anything but open worldwide borders might be seen as racist. Are u in favour of a no border controls by the UK Tim? If not why not?

    However anyone saying UK is “intolerant, not supportive of integration, not nice a place” must surely remember that 48.1% voted Remain and recent polls indicate roughly A small lead for Remain.

  2. Spads can vary in views, Some of the people I know working for Labour mp’s are not on the same wing as their boss – I only know one Tory parliamentary assistant and they work for a socially conservative religious right mp but are quite socially liberal – not someone you’d expect that mp to employ.

  3. Tim is right re “if it ever did exist – outside the cities”

    Most of the UK by landmass is neither multicultural nor affluent.

    Even in the cities, there are wards which are 99% White UK. These tend to be the poorest wards (and they never rioted)

    Tolerant is where I beg to differ. The GE result surely shows that the public believed the LibDems’ revoke position to be the least tolerant of all of the Parties’. They’ll be even more intolerant should Wera Hobhouse or Layla Moran become leader. They seem obsessed with obscure minority issues. Their ex-Bristol MP spent 4 hours debating intersex rights. No wonder he now comes 4th in his old seat.

  4. The Leave vote in some areas was much more anti immigration than some areas. Somewhere like Boston was majorly motivated by immigration but those areas with few EU immigrants or among wealthier leave voters wider cultural issues were a bigger motivator. Sovereignty and Democracy being the primally motivator probably bigger among wealthier and educated leave voters (Majority of leave backing MP’s don’t really care about immigration in the way a lot of voters do)

  5. Accuse me of being a sneering holier-than-thou liberal if you must, but it is my belief that most leave voters (and at least a significant minority of remain voters) couldn’t really articulate why the voted to leave beyond bland slogans.

    The point here is relevant for a community seeking to understand what the public believes through polling. The reason that we can still argue why people voted leave four years after the fact, why we haven’t ever settled that question, is that we couldn’t simply ask them as they weren’t really sure themselves.

  6. Have to agree with PT

    Even to this day leavers simply refuse to believe that anyone will lose their jobs as a result of Brexit and think a no deal means business as usual- call it ignorance or mass stupidity but the popular idea that such people are better informed that those who thankfully have in the past made these decisions on their behalf crumbles in front of their very eyes

    British Parliamentary democracy rests on this very principle – and that’s why they get paid by the taxpayer. That’s one great British tradition that those who claim to stand up for them seem to have forgotten about.

  7. Should read ‘and that’s why Mps get paid by the taxpayer’ not ‘they’

  8. “The point here is relevant”

    It’s irrelevant. We have left. Instead of wasting time droning on about who voted Leave and why, it is more fruitful to look ahead and try to influence the future relationship with Europe. It will be an easy win for a hard Brexit if Remainers can’t stop fighting the last war.

  9. Whilst we are now leaving and there’s going to be a proper Brexit – which incidentally some on here told us would never happen in a meaningful way, the half of the population who voted remain can hardly be told just to shut up and live with it as it increasingly how worst off the uk is going to be as a result

    I lost my job at the end of last year and fortunately I managed to get a new one – in the city – I’m commuting back now – but many of those who suffer that fate won’t get new jobs because there will not be any new jobs to go to. The fact that many such people voted Brexit makes me think they deserve their fate to some extent

    The problem is even as our GDP declines and our economy suffers negative growth these Brexiters will simply resort accusations of project fear and fake news and the uk is doing fine. After all they lied through their teeth during the referendum and people believed

    Yes – Brexit is done and that’s that, but to me in seems as crazy an idea as when Nigel Farage and his bunch of crackpot extremists mooted it on their election to the European Parliament in 1999.

    Although interestingly it was the EU who made Brexit happen by introducing the ludicrous PR system to elect MP – rather than the much better FPTP system we used before

  10. Breaking: Sajid Javid has apparently resigned.

  11. Resigned because Johnson (presumably via Cummings) asked him to sack his SpAds. Javid was more loyal to them than he was to him. Good on him. A rare bit of spine among current Tory MPs.

  12. I agree – although it could have been Cummings way of forcing him out – knowing full well he would never accept the terms on offer

    I always thought Sunak was squarely on the Right of the party – staunch Brexiter, millionaire banker etc – although I guess this appointment suggests otherwise considering that the Tories economic policies are waaay to the Left than those of the Cameron/Osborne years which of course were supported by the Lib Dem’s

    It’s probably more likely that he is someone that Cummings has complete control over and will do whatever his master tells him to

  13. “Resigned because Johnson (presumably via Cummings) asked him to sack his SpAds. Javid was more loyal to them than he was to him. Good on him. A rare bit of spine among current Tory MPs.”

    I agree up to a point. Though it’s still a futile gesture as the SPADs still all get the sack as a result of Javid leaving.

    “It’s probably more likely that he is someone that Cummings has complete control over and will do whatever his master tells him to”

    Nah. Many Prime Ministers through the ages have tried to impose central No 10 control over the Treasury by imposing a yes man chancellor. It never works and it won’t this time either. The Treasury outfoxed Wilson, Thatcher and Brown, and won’t find it hard to frustrate Boris. Even if Sunak is a yes man now, he will inevitably build his own profile and come under the influence of his department. The Tories are going to be in power for another 5-10 years so he has ample time to grow into the role, so I’m personally reserving judgement.

  14. Arguably going by a report that the entire cabinet responded like Children when Boris was saying how many new hospitals and nurses being plained the entire cabinet sounds like yes men and women.

  15. The difference this time, though, is that we now have in Number Ten a chief advisor who believes in the total destruction of the Civil Service. He fully buys into the narrative that they are an omnipotent network of Sir Humphry Applebys who work to protect the status quo they do so well out of at all costs. This makes it somewhat more likely IMO, that he’ll win his battles with the treasury, because he doesn’t respect the norms of government in the same way previous occupants of Number Ten have.

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