2015 Result:
Conservative: 28133 (53.8%)
Labour: 11604 (22.2%)
Lib Dem: 2616 (5%)
Green: 1729 (3.3%)
UKIP: 8163 (15.6%)
MAJORITY: 16529 (31.6%)

Category: Very safe Conservative seat

Geography: West Midlands, Hereford and Worcester. The whole of the Bromsgrove council area.

Main population centres: Bromsgrove, Alvechurch, Hollywood, Barnt Green, Dodford, Hagley, Rubery.

Profile: This is an affluent commuter seat curling around the southern boundary of the West Midlands conurbation, and made up the town of Bromsgrove and the neighbouring dormitory villages. There has been significant growth through private housing developments over recent decades.

Politics: While Bromsgrove itself has some reliable Labour areas in its council estates, on the whole this is a safe Conservative seat. It was briefly held by Labour after a 1971 by-election and was marginal throughout the 1970s, but once Redditch was moved into its own seat in the 1983 boundary changes the new Bromsgrove seat became a solid Tory bastion. Until 2010 the seat was represented by Julie Kirkbride, one of the most high profile Conservative casualties of the expenses scandal, who stood down in the face of public and media criticism of her expenses claims.

Current MP
SAJID JAVID (Conservative) Born 1969, Rochdale. Educated at Downend School and Exeter University. Former banker. First elected as MP for Bromsgrove in 2010. Economic Secretary to the Treasury 2012-2013, Financial Secretary to the Treasury 2013-2014, Secretary of State for Culture 2014-2015. Secretary of State for Business since 2015.
Past Results
Con: 22558 (44%)
Lab: 11250 (22%)
LDem: 10124 (20%)
UKIP: 2950 (6%)
Oth: 4748 (9%)
MAJ: 11308 (22%)
Con: 24387 (51%)
Lab: 14307 (30%)
LDem: 7197 (15%)
UKIP: 1919 (4%)
MAJ: 10080 (21%)
Con: 23640 (52%)
Lab: 15502 (34%)
LDem: 5430 (12%)
UKIP: 1112 (2%)
MAJ: 8138 (18%)
Con: 24620 (47%)
Lab: 19725 (38%)
LDem: 6200 (12%)
Oth: 251 (0%)
MAJ: 4895 (9%)

2015 Candidates
SAJID JAVID (Conservative) See above.
TOM EBBUTT (Labour) Born Bromsgrove. Educated at Waseley Hills High School and Cambridge University. Operations director of a education charity. Hackey councillor since 2010.
BART RICKETTS (Liberal Democrat)
Comments - 123 Responses on “Bromsgrove”
  1. That’s an interesting thought.

    I wouldn’t say that being the son/daughter of a vicar today makes you middle class per se, but it probably did for most back then – as it used to come with a vicarage, subsidised public school offer and so on.

    Today vicars earn pitiful amounts and most are in urban areas.

    There was that ‘working class index’ I think Matthew Goodwin produced and it had UKIP, DUP, Labour, Tory, LD, Green as the most working class in that order – but I think it was voters and not their elected politicians.

  2. Callaghan may have been the only Labour PM from a working class background but certainly not the only leader

  3. Post war, your definition only really adds in Kinnock

  4. Sajid Javid making his case to replace May tonight it seems – attacked the Migration target as being the only reason immigration is reduced, calling for an Aussie style points system and saying reducing immigration is in the national interest should be the main goal.

  5. ‘calling for an Aussie style points system and saying reducing immigration is in the national interest should be the main goal.’

    Nothing annoys me more than immigrants who seek to deny rights to other immigrants that they, or in Javid’s case, his parents, have benefited from

  6. Arlene Foster is strongly hinting she backs Javid (while working with David Davis and Dominic Rabb on a new backstop idea).

  7. Tbf there is clearly a grievance many non eu migrants feel toward eu migrants. They have to have a visa to live and work in the UK and yet they see non eu migrants benefitting from free movement and feel there is a disparity.

  8. Repeat after me


    Sorry for the shouting but people constantly moaning about free movement like it’s a wholly bad thing is IMO one of the most frustrating elements of this whole debacle and a major reason why the narrative is so negative about the EU. I am saddened to see those much younger and much more left leaning than me such as yourself subscribing to this attitude as well.

    Like many of my generation I’ve benefitted greatly from living and working elsewhere in Europe without the need for visas and deeply regret my children won’t have that possibility.

  9. I agree with H.Hemmelig, a lot of people for example don’t see British people in Spain as using the freedom of movement and that contributes to this major discord.
    Outside of a few areas like Linconshire a lot of the Migration main concern element of the Brexit vote was against Migrants and Non White people not connected to the Eu – ditto why the ECJ topped a poll of people’s concerns – confusion with the ECHR among the public helpfully pushed by those who such confusion benefits.

  10. Let’s not forget that we benefit from freedom of movement, even those of us who don’t choose to use it, because people come here who otherwise couldn’t. I have friends I wouldn’t have today if EU freedom of movement didn’t exist. And that’s quite apart from the economics. I don’t even need to know a migrant to benefit from his or her presence working for a company I buy from, or a public service I use.

  11. BM11

    I’m starting to think you might have been right about the likelihood of no deal. It has certainly increased since May bottled out of the vote the other day. If she loses the VONC no deal probably becomes a strong favourite because

    (1) A new Tory leader will have to be a Brexit enthusiast….if they are not then the ERG will not allow a coronation and force a membership vote, meaning a Boris or Mogg type will win (shudder)

    (2) Said new Tory leader will have to go for no deal given the unwillingness of the EU to renegotiate. If they cave in then the ERG will no confidence them as with May. If parliament brings down the government this will mean 10-20 Tory MPs having to vote no confidence in their own side, resulting in PM Corbyn and certain deselection.

    (3) Corbyn won’t interrupt hard Brexit because it is a once in a lifetime opportunity to build a socialist state amid chaos, knowing hard Brexit will ruin the Tories reputation with the electorate (especially the young) for decades.

    IMO the only way out is if May gets a strong vote of confidence, so she is safe for 12 months. She then uses the space and security from this to get a softer Brexit deal through the commons with support of loyalist Tories, moderate Labour, the Lib Dems, perhaps the DUP (as Norway+ means no barrier down the North Sea). But it’s fraught with risks now.

  12. I mostly agree- through Moderate Labour voting for any deal will probably face a similar deselection risk.
    I can’t see a coronation happening – the only Brexiter who could maybe get that is Davis if he will be a caretaker and resign in the summer.
    Javid or Hunt could get enough Mp’s to vote for them but neither is trusted enough to not be forced to the membership I suspect considering they both backed remain and Hunt even backed a second referendum in June 2016.
    Rabb and co would have to win a membership vote.

  13. Polltroll

    Even though you haven’t lived/worked in the EU yourself, as someone fairly young you might well have got the opportunity to do so in the future, and when you retire you might have wanted to retire in Spain or Italy or wherever. All those things will now be mightily harder. That’s incredibly precious rights which have been taken away from you yet the narrative is that’s a good thing! Utter madness.

    Aside from the things you mention, free movement makes European travel easier, cheaper and more hassle free, as we are about to find out when we opt out.

  14. Especially if it is chaotic no deal (through the idea of a managed No deal doesn’t seem the most plausible if relations plummet.)

  15. Not much to add really but hear bloody hear to HH’s comments. The anti freedom of movement trolls really piss me off.

  16. The Immigration white Paper – setting out the end of free movement along with other things- will be Published next week. It will be unliekly to become Law by the 29th March through considering the complexity – The Immigration Act 2014 was introduced on the 10th October 2013 and did not receive Royal Assent to 14th May 2014.

  17. The Telegraph reporting that while it is still likely the Immigration white paper will appear next week it could end up being delayed into January – as the cabinet are still divided.

  18. “Not much to add really but hear bloody hear to HH’s comments. The anti freedom of movement trolls really piss me off.”

    Hi Tristan. Actually the number 1 aspect of the Brexit debate which is pissing me right off at the moment is all the people saying “why didn’t we begin preparing for No Deal two years ago”. These boneheads seem to think that No Deal planning, and costs, are mostly a government issue, but actually a huge amount of the work and the cost falls on business, even tiny ones like mine. Why should business have invested two years ago in a load of No Deal preparations that will (hopefully) turn out to have been totally unnecessary and a complete waste of money, money that could have been sensibly invested in growing the business or giving staff a pay rise etc? And when it turns out to have been unnecessary will the government refund the wasted cost? You betcha they will do no such thing.

  19. How much no-deal planning has your business done, if that’s not a commercially sensitive question?

  20. Well I’m just a tiny one man band but I’m now having to think what I will do if EU/EFTA countries insist on UK companies registering for VAT locally, and if No Deal totally messes up the system for international payments (perhaps followed up by a Corbyn government and exchange controls). And how I can minimise my travelling if necessary in the short term. Mostly not an upfront cost but will all lead to major losses of revenue and opportunity cost.

    Businesses which trade in physical goods are facing huge sunk costs though in warehousing and red tape, costs which are not needed at present enabling the money to be spent on more useful things. All this stuff has the potential to significantly worsen our standard of living if we are not careful.

  21. The White paper is 50/50 if it will be published tommrow or pushed back to 2019.

  22. The immigration paper is coming tommrow according to the telegraph.

  23. And it’s been reported by the Times that it’s being launched at a London airport but Sajid Javid wont be there, only the PM.

Leave a Reply

NB: Before commenting please make sure you are familiar with the Comments Policy. UKPollingReport is a site for non-partisan discussion of polls.

You are not currently logged into UKPollingReport. Registration is not compulsory, but is strongly encouraged. Either login here, or register here (commenters who have previously registered on the Constituency Guide section of the site *should* be able to use their existing login)